Consumers’ love for Shin Ramyun has propelled Nongshim to its position as the undisputed top ramyun brand in Korea. Now Shin Ramyun and its descendant Shin Ramyun Black are prepared to expand as internationally-recognized food products. To help build their success in the hispanic market, I worked to help write and direct a commercial campaign.
Nongshim
2015
Creative Director Copywriter